use of cookies "If a song is streamed a lot, may it be by the artists fanbase or the general public, it shows what music people are appreciating. And the second one was for being the fastest to reach 10 million followers on Instagram (4 hrs 52 min). Brandwatch acquired Paladin in March 2022. (Fans voted by tweeting the hashtag #BTSBBMAs. The number of Hallyu, or Korean Wave, fans around the world has increased 17 fold in the last decade, proving the firm global popularity of Korean content and stars. Over half of the Army (50.31 percent; 202,704) were under the age of 18; those aged 18-29 made up 42.59 percent of the total (171,599). A few sources claim that the group has over 90 million fans worldwide, based on their social media accounts. Use Ask Statista Research Service, respondents who experienced South Korean cultural contents, * This survey was conducted in the following 26 countries: China, Japan, Taiwan, Thailand, Malaysia, Indonesia, India, Vietnam,Kazakhstan, Australia, United States, Canada, Mexico, Brazil, Argentina, UK, France, Italy, Spain, Germany, Russia, Turkey, UAE, Saudi Arabia, Egypt, and South Africa. A post shared by K-Pop UK Sales (@kstars722) 21-year-old Hannah, has been a K-pop fan since she saw the video for 2NE1 song 'I am the Best' at a sleepover in 2013. Only 11.3 percent of respondents identified as male, while 86.34 percent meant 348,377 identified as female. MasterChef Australia host Jock Zonfrillo dies, Adidas sued by investors over Kanye West deal, US principal visits David sculpture after nudity row, Suspected IS chief killed in Syria, Turkey says, US bank makes last ditch bid to find rescuer, UK chip giant Arm files for blockbuster share sale, Pope urges Hungarians to 'open doors' to migrants, Cuba cancels May Day parade because of fuel crisis. 2023 OtakuKart.com. Japan, the world's second-biggest music market, has become a go-to promotional region for K-pop over the years. But this ARMY is primed for social media. Eachadministrator is in a different time zone so that they can cover all hours of the day, dividing the days into hours-long shifts. There were 1,835 hallyu . Japanese kpop fans and figure skating fans who also like kpop surely knew of him from the beginning. BTS fans love a hashtag. "Popularity of South Korean Pop Music (K-pop) Worldwide as of December 2022. Bonus #1: Jungkook became the first Asian artist to perform at the FIFA World Cup 2022 in Qatar. ", Korean Foundation for International Cultural Exchange, Popularity of South Korean pop music (K-pop) worldwide as of December 2022 Statista, https://www.statista.com/statistics/937232/south-korea-kpop-popularity-worldwide/ (last visited May 01, 2023), Popularity of South Korean pop music (K-pop) worldwide as of December 2022 [Graph], Korean Foundation for International Cultural Exchange, March 10, 2023. Once you get into one group it turns into six groups or twenty groups. Last year, BTS Butter topped the Billboard Top 100 chart for 10 weeks, breaking a 23-year record by Aerosmith's 'I Dont Want To Miss A Thing'. Korean Foundation for International Cultural Exchange. As a brand, BTS is extremely valuable. Hallyu or the Korean wave is a term for the unstoppable rise of Koreas cultural exports across the world, and nowhere is this more visible than Korean genre K-pop's domination of the music industry. Since the BTS break announcement, the share price of Hybe Co., the agency that manages BTS, has fallen by nearly 25%. In Asia, the most popular group isBLACKPINKfollowed closely byBTS, TWICE, MOMOLANDandEXO. Not to forget to mention that over the years, the Korean wave fan club merging and collaborating have been highly noticed. So weve created a list of facts based on our research about the band, their ARMY of fans, and another record-breaking year. Be the first one to comment on this story. K-pop fans worldwide responded by inundating it with fan-recorded videos, known as fancams, and memes of various K-pop artists, in an effort to prevent police from tracking protesters' actions. K-pop is a genre of South Korean popular music. Well, thats logically and numerically true. They have more than 48 million followers at the time of writing. India also held a number of themed competitions for the Army, which the septet noticed and praised. Weve also incorporated fascinating data points from other online research. In Europe, Brits are the biggest K-pop fans, ranked 11th for streaming numbers out of every country in the world. The term means "Korean pop," but like "Latin pop," the title is more of a geographic designation for the industry than a . Also, people from these mentioned countries have taken the most about Kpop music content on Twitter, making several records. BTS x Arizona meetup booth where BTS fans can come together and have fun. If you are an admin, please authenticate by logging in again. (Korea Foundation) The number of Hallyu, or Korean Wave, fans around the world has increased 17 fold. (March 10, 2023). Blip analysed clicks per capita for each city, as well as YouTube data for the basis of their results. Hey, I'm Srijita Saha, hailing from the City of Joy, Kolkata. The genre's popularity on the continent is such that MTVs European Music Awards (voted for by European music fans themselves) now have a category dedicated to K-pop. In 2022 BTS bagged several Guinness World Records, breaking their own record for Dynamite with Butter. Here is a look at just some of the records from 2022. The BTS ARMY is one of many K-pop fanbases who drop big bucksto take out ads in Times Square. Additionally, a survey conducted by MTV in 2018 revealed that 37% of K-pop fans in the U. S. are of American nationality. This list was determined by the number of unique authors writing about K-Pop on the social media platform in 2021, and what their country of residence is. [Online]. Following the members of Kpop bands such as BTS, EXO, TWICE, STRAY KIDS, SEVENTEEN, BLACKPINK, etc, people are going insane with their versatility. Use the login menu at the top rightcorner. According to a Korean media outlet, a sociological survey of over 400,000 BTS fans was conducted between July and September 2020. He also debuted a solo single at the World Cup opening ceremony, and #Dreamers2022 landed the fifth spot in the top five most popular World Cup 2022 hashtags. (Normal here means they fall between the two red outer lines in the graph above.) K-Pop artists are now cracking the Billboard 100, collaborating with US superstars, and selling out stadiums. A paid subscription is required for full access. Did you see 'Parasite' win the most important Oscar of last year? Over the last 10 years (we looked at social data between January 2013 and December 31 2022) there were close to 2 billion mentions of BTS. To help your company thrive in 2023, we've consolidated and expanded our product suite, bringing together even smarter and more efficient tools, all under one roof. You need at least a Starter Account to use this feature. K-pop fandom involves much more than buying merchandise or attending concerts - fans are cultural producers themselves. (It's no coincidence that Exo and BTS were the twofanbases who most frequently took out ads in Times Square.). The BTS fans call themselves the ARMY, which stands for Adorable Representative M.C. "BTS always seem to do better and better after each comeback, especially on the charts. If you see K-pop hashtags trending on Twitter or read that Stray Kids and NCT 127 have another 10 million YouTube views, you're quite inclined to consider Jakarta rather than New Jersey. Along with this, Mexico also ranked at #6 for the most K-Pop tweets posted in 2021. BTS hold more than 25 Guinness World Records titles under their belts. Along with this, India also ranked at #9 for the most K-Pop tweets posted in 2021. Its probably growing every day, and its pretty understandable why it has so much craze. After all, K-pop is a border term that includes various terminologies, categories, and branches. Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in thenavigation. Korean Foundation for International Cultural Exchange. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. How K-Pop Fans Actually Work as a Force for Political Activism in 2020. Is Kpop a Music Genre? Profit from the additional features of your individual account. The countries which have the most likely Kpop fans are- Malaysia, India, Mexico, Brazil, Thailand, the United States, the Philippines, and Japan. (Korea Foundation), Visitors at the Expo 2020 Dubais Korean Pavilion watch music video of BTS Permission to Dance last year. Rest assured, the fans are excited about the upcoming concert. In the last ten years, there has been a growth in the Korean fanbase by 17 folds. The results were released in March 2021, which also elaborated. Along with this, Brazil also ranked at #8 for the most K-Pop tweets posted in 2021. You may not know what Hallyu means, but you will have experienced it. Well, its not just the Kpop music but also the K-dramas that people are enjoying more these days. For years, Beliebers stood above all other fan armies on social media. It has revealed the number of Kpop fans in the world, and thats hilarious. Thats an average of 547,945 mentions daily aka a lot of social conversation. 10 major Brandwatch updates to help you accelerate growth, [New Guide] The Essential Instagram Marketing Guide, Harness the power of digital consumer intelligence. In case you dont, it is another term for the Korean wave, showcasing the growth of Korean culture, including everything related to it. Along with announcing the most-tweeted about K-Pop artists of 2021,Twitter has also released data for which countries have the most K-Pop fans based on their analysis! var googletag = googletag || {}; Next Big Sound data scientist Shannon Hughesand designerAnabelle Zee contributed to this report. statistic alerts) please log in with your personal account. ), BTS poses in the press room at the American Music Awards at the Microsoft Theater on Sunday, Nov. [+] 19, 2017, in Los Angeles. Fandom Lab Blip has unveiled the results after analysing data from 76 K-Pop groups from July 2018 to July 2019. account. To give you some context on the latter. In a sense, this answers the question of how many fans the group could have in India. The group also became the most-followed musical act on TikTok last month, according to Guinness, with 45.7 million followers. This was all combined into a world map that showed several countries and the most . Engagement performance compares an artist's performance to other artists who have the same reach. He is considered like a living FS legend. 21-year-old Hannah, has been a K-pop fan since she saw the video for 2NE1 song 'I am the Best' at a sleepover in 2013. Heavily . In addition, 21,450 Army members are parents, 1 in 5 have a college degree, 0.57 percent are PhD holders, and 76.46 percent are either unemployed or students, according to the data. Theres a lot more connection between artists and fans than with western artists.. Why? Looking at the20 artists who outperform the norm most drastically, K-pop acts make up a majority, with well over half. These K-wave fans are now finding. You can reach out to me at srijita@otakukart.com All our latest data stories and insights straight to your inbox, Copyright 2023 Brandwatch. 10. Also, let us know which is your favorite Kpop music. (Courtesy of Selma Hernandez.) I Agree. K-pop band Blackpink: A global phenomenon. FirstisExo, the nine-member boy band formed in 2012 who have been calledby some "the kings of K-Pop." Its lately doing wonders and is highly expected to be growing more in the upcoming days. One for being the fastest to reach 1 million followers on Instagram, which was just 43 minutes. "There are African American, Hispanic, white, Asian and Middle Eastern fans of K-pop, so conflict between fans can and will happen," he said. #bts_butter was also the fourth-most popular BTS-related hashtag in the last 10 years. What is the Hype Behind it? This number should be above 200 million now in 2022 as the kpop industry has only grown. Army, Blinks, EXO-L, Monbebe, Atiny - a guide to all the K-pop fandoms. VDOMDHTMLtml> How many Kpop fans are there in the world- divided into America, Europa, Asia, Africa, Australia, and South America? The results were released in March 2021, which also elaborated on the number of BTS fans worldwide in various countries. If you are a Kpop fan, you must be well aware of Hallyu. Idols are usually young. Meanwhile, Ateez (whose song Deja Vu has 32 million views on Youtube) are touring six European cities in 2022; Madrid, London, Amsterdam, Paris, Berlin and Warsaw. Numbers show 29% increase from 100 million in 2020, Figures show the rise in the number of Hallyu (Korean Wave) fans in the past decade. on How Many Kpop Fans Are There In The World in 2022? Among so many Kpop bands doing wonders and being at their peak at present, which one do you like the most? Show sources information However, according to Google Trends, American fans account for nearly 30% of global K-pop searches. All Rights Reserved. Also Read:Is Kpop a Music Genre? There were 12.98 million unique authors mentioning BTS online between January 1 2020 and December 31 2022. Furthermore, the Army always uses their strength and donates to various social causes such as Covid Fund Relief, Black Lives Matter, and the Ukraine Crisis after being inspired by the group members. Kpop Generation defines the year the bands debuted. Througha proactive, data-driven approach to growing their audience. According to Nielsen Musics annual report, only two albums racked up at least 500,000 sales in 2020, and they were Taylor Swifts Folklore and BTSs Map of the Soul: 7. Do you agree to our cookie policy? The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). Europe had 6.57 million fans in 534 clubs, while Africa and the Middle East had 230,000 in 140 clubs. I just kept replaying it but I still in my head was like no I dont like it, its just catchy. The influence of K-pop stars spreads beyond streaming and Youtube to style, decor and food. ENHYPENs Heeseung Interview with Weverse Magazine: The Artist Talks About His Growing Persona & Confidence. Attracted to the choreography and catchy music, Cat also values the affinity between K-pop stars and their fans. This is all to say that K-pop fans like the BTS Army are aware of anotable shift in charts in the streaming age:The more data savvy and proactive your fans are, the more power they have to impact charts. Only 4.24 percent and 2.02 percent of Army were in their 30s or 40s, respectively.
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